Marketing an Education: 3 Tips for Success

An average college student falls between the ages of 18-24. This means they are a prime target for digital marketing.

However, these young adults are smart. You can not just throw any type of content out there and expect them to bite.

Your strategic marketing plans must be just that- strategic. Luckily, we know a thing or two about content marketing.

Read on to learn 3 tips for successful marketing an education.

1) Lights, Camera, Action- Cue the Video
Video streaming is one of the most effective approaches to capture your audience’s attention. Millennials watch 2.5 times more videos from the internet than they do on the television.

Snapchat is one of the most popular used platforms that most young adults get behind. It allows you to take photos or short videos and post them as your ‘Story’.

Snapchat boasts a variety of opportunities for attracting your blended learning targets. Use the app to show hidden places on campus, students’ favorite go-to pizza place, or funny, relatable content.

Also, Facebook Live is another growing entity that marketers should keep an eye on.

Use campus guides or student ambassadors to highlight all of the notable features to your university. Just make sure it’s stuff that a college student would find interesting!

2) Create Meaningful Experiences
People, especially millennials, are attracted to what makes them feel something. They are more likely to be swayed by a University that creates the meaningful experiences for them.

Experiential marketing is commonly used by marketers who sell experiences. It allows for the student to develop a one-on-one relationship with the school.

A great way to use experiential marketing is through prospective student fairs.

Instead of being another Plain Jane with a generic booth, find ways to sell up your university’s experience.

You can rent a photo booth for students and their friends to take silly pictures of themselves.

Do you have any noteworthy alumni that students would want to meet? Bring them for a meet and greet, too! Students can take pictures and listen to their experience.

3) Boost Your SEO Rankings
Students and their families will likely go online to gather information about schools. When you’re conducting their research, you should secure your spot at the top.

You should learn the ins and outs of Google AdWords. AdWords is one of the most effective tools in driving traffic to a university’s web page.

If you have not focused too much on search engine marketing (SEM), now is the time. With Google AdWords, you will likely see a lot of competition from other schools.

Find or hire a staff member who is fluent in SEM. Without an experienced individual, your search marketing efforts can be quite an futile as it is an ongoing process.

 

The most important takeaway from marketing an education is that you are selling an experience. With the right strategy, this can work very well to your advantage.

Marketers must be able to skillfully create a memorable and meaningful edge to the university.

Do you have any tips for experiential marketing? Share in the comments below!

5 Strategies for Taking Your HVAC Online Marketing

 

Knowing how to use online marketing is so different than knowing how to fix air conditioning units at home.

Your company may be the best at creating HVAC solutions, but without HVAC marketing to support it, finding new clients can be a slow process.

However, when you combine marketing efforts with great results, growth opportunities are endless.

While marketing may not be your specialty, do not avoid trying it.

Here are five strategies to use when doing your online marketing.

1. Run Competition Analysis
Before you do something with your online presence, research the way your competitors try to stand out.

What keywords do your industry see as the most valuable?

Do local competitors have strong social media?

Getting detailed and up-to-date answers to these questions will point you in the right direction for your HVAC marketing strategy.

Remember, if you’re just starting to use online marketing, you’re playing catch-up. Finding your competitors’ tactics can help overcome those shortcomings.

2. Always Think About Conversions
Once you’re ready to start selecting search keywords and setting up an overall budget, remember to keep conversion as your number one destination.

Prioritizing traffic over conversions is like distributing 100 flyers and not paying attention to whether 10 or 80 people respond. Getting online attention is great, and traffic often improves brand recognition, but ROI is no greater than conversion.

The better you can make sales, the more efficiently your budget is spent. Over time, this results in more profits due to less effort.

3. Focus on Your Content
One of the main ways to achieve a good conversion rate is to consistently produce new content.

For HVAC marketing, “consistent” means two things – frequent, and in-brand. You must produce enough content to remain relevant in your customers’ minds, but there must be a strategy behind it.

The more messages you have, the better potential customers will get to know you. They will get used to the value and personality of your brand. Over time, this could mean easily recognizing an AC Kaiser rather than a competitor.

Plus, the information will be more accessible because consistent content improves SEO performance.

4. Get Client Testimonials
Another way to increase conversions is to build testimonial pages.

This makes your site more trustworthy and approachable. It’s like taking an old school method of relying on word of mouth and using it in a way that consumers are now conditioned to respond.

Testimonials can be a deal breaker for consumers who do their research. If your reviews are easy to find and associate, there is a greater chance someone picks you than a competitor who does not use testimonials.

5. Consult a Professional
This is the most important tip on our list.

At the end of the day, everyone has their special skills, and is not expected for HVAC marketing to be a common skill. However, contacting a content marketing group is like getting insurance for your online venture.

It connects you to a team of professionals who are ready to improve your business and build conversions. They will have your back and focus on the right strategy, while you focus on providing the best HVAC service possible.

Improve Your HVAC Marketing Approach
When individuals can focus on their specialty, everyone will win.

Let us develop your online marketing strategy into a successful campaign and impressive conversions. It takes pressure off your shoulders and lets you get back to providing quality customer service when we handle it online.

Ready to build your prospects and get more clients?

First wooden free-form houses Museum of Bread!

First wooden free-form houses Museum of Bread!

COOP HIMMELB(L)AU designed PANEUM – Wunderkammer des Brotes is the first wooden building in free form!
Meticulously planned, this customer information centre and event forum for the company Backaldrin in Asten, Austria, is an iconic structure comprising two elements: a box-shaped plinth building with foyer and event rooms that can be used for a variety of presentations, receptions or workshops for up to 120 visitors and the Wunderkammer des Brotes (Museum of Bread), a two-storey freeform exhibition area floating on top. The square base building shows a cast-in-place concrete façade while the rounded wood structure of the museum is clad with stainless steel shingles.

 

A centrally chiselled circular atrium is at once the cynosure of all eyes as it is flanked by a robust spiral staircase that invites visitors to pause awhile and take in the exhibited items from various perspectives. The stair provides access to the two exhibition levels, where the objects are displayed with the help of walls, tables, and cabinets that are integrated into the architecture. It further allows for striking vertical displays that take on a chandelier-like appearance, adding on to the visual appeal of the commanding building. The raw aesthetic of the interior is augmented by its self-supporting wood shell with its layers of cross-laminated timber and the natural light that filters in from above the atrium. This method of construction enables the realization of the free form and the high degree of prefabrication with 3D CNC technology that is precision-driven and cuts valuable construction time. It is a step into the future of construction; as Design Principal, COOP HIMMELB(L)AU, Wolf D. Prix says, “3D plotting, 3D milling and building with robots – that is the future of building.”

5 Attorney Marketing Strategies to Promote Your Website

 

These days, if you do not have a strong presence online, you risk losing market share to your competitors.

Luckily, there are a few key attorney marketing strategies that you can use to boost your online presence and connect with potential clients.

Read on to learn how to grow your business.

The Attorney Marketing Strategies You Need to Know About
Whether you’re a criminal attorney or a ticket lawyer, online marketing is now a must.

If you’re used to advertising in print, these strategies may seem daunting. But there is a reason why some of the biggest brands in the world have made digital marketing the center of their advertising plan.

After all, your potential clients are most likely to find you online. You need to have a professional web presence that makes them want to learn more about your firm.

1. Create Content

Content is anything your clients read or interact with. This includes your:

Blog
Website
Newsletters
Infographics
Videos
Case studies
If you’re new to digital marketing, do not be overwhelmed. Simply start with a blog. Commit to publishing a new post at least once a week.

What should you blog about?

Your content needs to speak to your clients prospects and clients are dealing with. Consider the most common problems they’re facing.

Many business owners focus on themselves, writing blog posts about how great their business is. Instead, your posts should try to solve problems for your readers. That way, you can build your trustworthiness and respect in their eyes.

Once you’re established as an authority, it’s easy to grow your readership.

2. SEO

SEO can seem overwhelming, but it’s one of the best attorney marketing strategies around.

While creating great content is important, it alone is not enough. There are a number of SEO strategies you can use to get more eyes on your website.

Make a list of the keywords you want to rank for. Every time you create content, be sure to include those keywords in as many places as possible. Yes, even in image file names, meta descriptions, and article titles.

3. Digital Advertising

This is sometimes known as PPC or SEM. Basically, it’s paid online ads. You ‘ll use your keywords to create a Google campaign. These campaigns will usually be direct visitors to your landing page. That landing page will have a persuasive call-to-action.

You can also use Facebook advertising to speak directly to your target audience. Even Twitter and LinkedIn allow you to create targeted campaigns based on your tweets and posts.

4. Social Media

Social media is about building relationships and engaging with current and potential clients.

Twitter, LinkedIn, and Facebook are the main channels you should focus on if you’re new to attorney marketing. Commit to post regularly and responding to any new comments or messages. Remember, social media messaging systems are now seen as a part of your customer service.

5. Metrics

Once you start using above attorney marketing strategies, you need to see what’s working and what’s not. Google Analytics can allow you to do this. Here are some things you can look at each month:

Water History: Barge Building in France

Water History: Barge Building in France

Even though you may be a barge vacation lover in France, how much do you really know about the history of this mode of transportation? Although waterways are now reserved for holiday activities, tourism and barge holidays, the French have relied on simple barges to maintain and grow their economies. Actually, for centuries the canals and rivers are an important component of the French trading network, connecting the English Channel, Atlantic Ocean and the Mediterranean Sea. Water History: Barge Building in France
Standardization and Transportation

Despite this crucial relation of the river, transportation is sluggish due to lack of standardization across the country. At the end of the nineteenth century, Minister of Public Works, Freycinet, had a lightbulb moment: he decided to set up a waterway network by building the same sized locks across the country. This key measures 40m x 5.20m and, once installed, the ship must be redesigned to fit within it. The new timber ship, sometimes known as the ‘Freycinet barge’, is built in dimensions of 38.5m with 5.0mm as standard. This modern standard cargo ship can deliver goods across Europe. Water History: Barge Building in France

However, how do these non-motorized ships move around the complex European canal network? The answer is the power of man – even though actual pulling is done by women, horses and even children throughout the 1800s, as well as men. Some – like Klippers and Tjalks who travel to England – use screen and other power, in Belgium and Holland, are pulled by steam-powered tugs. Progress, though faster because of standardization, can not be called fast because most people will travel on foot.

Triggering the Nation

In a drastic change in how channel transportation operated, the 1900s saw the launch of a diesel engine that eliminated the need for a puller altogether. However, because the engine is not very strong, motorized vessels like Spitzen and Luxemotors must have a distinctive pointed bow similar to the pull. This new creation is very luxurious because it comes with a kitchen and toilet – more than a few houses at that time – and independent.

By the 1920’s the wooden hull had been exchanged for steel, making stronger and tougher cargo ships that could withstand potential impacts with locks. Twenty years later the diesel engine has gained more power and many motorized barges are built throughout France, Belgium and the Netherlands. This is the peak of this industry in Europe. Non-motorized ships are drawn by diesel-powered tractors, not horses, so travel time is greatly reduced.

Goodbye to all that

The decline in French water transport began in the 1970s as faster and more efficient railways and road vehicles grew in popularity. The canals, once the source of life of the country, fell into disrepair and unfortunately not restored. Hundreds of Freycinet barges were canceled and it seemed to be the end of this crucial vessel lane.

Fortunately, barge holidays in France make this traditional form of water transport alive. Tourism blossomed in the 1970s, attracting visitors to the canals and rivers of France has not subsided in nearly four decades. Barge holidays in France showcase the country’s most beautiful and interesting areas to visitors who appreciate the gentle pace, and an alternative point of view, that barge hotels give them access.

Paul Newman is a Marketing and E-Systems Executive for European Waterways, the UK’s most respected provider if you are looking for all the luxury holidays in France or other great destinations. Part of an experienced barge team, Paul first queued to support a slow-paced barging cruise facility for anyone looking for a unique holiday experience. Water History: Barge Building in France

Sacred art meets sophisticated technology!

Sacred art meets sophisticated technology!

Multi-media entertainment studio Moment Factory creates a multi-sensory experience within Montreal’s grandiose Notre-Dame Basilica using sound, light and video projection-mapping.
Designed by Irish-American architect James O’Donnell in 1824, the Notre-Dame Basilica in Montreal is a picture of divinity. Now, as part of the city’s 375th anniversary celebrations, the iconic heritage landmark has been given a new, and luminous, lease of life. Montreal-based multimedia entertainment studio Moment Factory has created AURA, a transformative experience that propels visitors on a sacred journey using layers of augmented reality and spatial orchestral scoring within the walls of the Gothic Revival cathedral.

 

Since its opening in March 2017, AURA, which seats 600 people at a time, has been performed over 400 times. The 45-minute experience, presented in two acts, unfolds beneath the grandiose Basilica’s lofty rood screens. Before being seated, visitors are encouraged to discover and connect with sublime artworks highlighted by multimedia-enhanced installations on a self-led tour.

The second act, when the Basilica’s interior is bathed in a series of animated projections, is just as, if not more, breathtaking. Coupled with an orchestral composition interpreted by 30 musicians, 20 chorists and the Basilica’s resonant organ, the experience is soul-stirring.

Conceived in 2015 by the Moment Factory team and the cathedral’s managers, Fabrique de la Paroisse Notre-Dame, the project was produced by over 100 people. Bringing this vision to reality required an intensive year of musical composition and recording, four months of visual content production, 90 days of installation and a month of content integration and testing.

The technical rig of a total of 21 projectors — seven for the exploratory introduction and 14 for the second act — and 140 lights, four lasers and 20 mirrors is but one of the cogs in the machine.

To fully utilize the cathedral’s intricate architecture as a complex digital canvas, in a seamless manner, Moment Factory developed X-Agora, a specialized projection-mapping software that permits the creation of complex 3D maps of concave surfaces and ornate carvings. The video projections were also tuned to match the cathedral’s vibrant chromatic palette so as to enrich the existing details.

A Barger’s Guide to the Canal du Nivernais

A Barger’s Guide to the Canal du Nivernais

Amongst the beautiful inland waterways of France, the Canal du Nivernais offers a scenic cruising route through the bucolic, history-laden landscape of Burgundy. Originally created as a feeder waterway along which to float firewood, today it has a very different incarnation as a popular route for the new breed of barge holidays in France.
A Working Waterway

 

The 174km-long Canal du Nivernais serves as part of the wider Bourbonnais and Bourgogne link between Paris and Lyon. It runs north-south between the basin of the Seine (at Paris) and the Saône and Rhône, almost parallel to the Yonne. Along the way it connects the Yonne with the Loire at Auxerre and Decize, respectively. Its strategic position was no accident and, in 1783, the French government commissioned its construction as a channel to transport the firewood so desperately needed by the freezing residents of Paris.

It was many more years before it reached completion (in 1843), but it then became a vital transportation hub for everything from wood and wine, to coal, stone and charcoal. The canal is fed by the Yonne and also from the north by another feeder canal leading from the Pannecière Reservoir, via the beautifully-constructed and much-admired Montreuillon aqueduct.

There are 122 locks and 23 dams along its length and in one section three tunnels have been hewn from solid rock to allow its passage. Travelling through the tunnels has been described as a silence so complete it is akin to “the silence of a sepulchre”. Despite the magnificent feat of engineering required to complete its course, many of the locks were constructed to what were deemed ‘sub-standard’ specifications. This meant that with a length of only 30m, some of them were unable to accommodate larger barges, leading to a decline in the waterway’s usefulness.

It wasn’t until the 1960s that the local authorities saw the potential of the Canal du Nivernais as a touristic attraction, and an extensive decade-long rehabilitation programme was implemented. The works provided facilities and mooring for private and commercial vessels along the route, which has enabled operators to include the canal on the itinerary of their barge holidays in France. A host of surrounding attractions can be enjoyed from the water and on shore-based excursions.

Attractions en Route One of the most popular attractions en route is the magnificent Saint-Germain Abbey, in Auxerre. Dating back more than a thousand years, the monastic complex contains a veritable treasure trove of history within its cloistered walls. Along with the oldest wall paintings in the country, archaeologists have unearthed a sarcophagus from the sixth century and the crypts, nave and tower of the abbey are almost completely intact.

Something a little more energetic that can be undertaken along the canal route at the lovely village of Merry-sur-Yonne is climbing at the famous landmark, Le Saussois. This imposing crag set against a highly picturesque backdrop is renowned as one of the most challenging climbing sites in the country, although there are plenty of pre-bolted areas for novices to cut their teeth as well.

With a reputation as one of the most interesting and enjoyable places for barge holidays in France, the history, engineering and scenery of the Canal du Nivernais serve as an important reminder of the past and a delightful insight into the present.

Cannabis vs Hemp: Differences You Should Know About

With all the recent talk of the legalization of marijuana in over half of the country, more people are talking about the plant than ever.

But these discussions also lead to some pretty bad misinformation. Namely, there seems to be a common misconception that marijuana and hemp are the same things.

And while they do share some basic elements in common, this could not be further from the truth. From their respective uses to state laws, we’re breaking down the biggest differences between cannabis vs. hemp.

Cannabis vs Hemp: What’s the Difference?
Using Cannabis

We’ll get this one out of the way: Yes, cannabis is mainly used for smoking. That is not to say that recreational enjoyment is its ONLY purpose. Far from it, in fact. Yet, it is the key reason people harvest and use the plant.

Traditionally, marijuana is ingested in one of a few ways.

First is the standard smoking method. This one likely does not need an explanation. It’s been around for thousands of years.

Next, some users tend to prefer the concentrated properties of THC oil. It contains tons of health benefits that are known to help cancer, anxiety, and seizures. In fact, THC oil can even be made into a skin cream to treat extreme cases of inflammation.

But the simplest ingestion method involves making edibles. A user creates a baked good and adds trace amounts of cannabis to the recipe.

Growing Cannabis

Cannabis is far more difficult to grow than hemp. It requires the right amount of light with the perfect temperature.

Speaking of plant growth, another key difference is size. And while cannabis and hemp look quite similar, there are some easy ways to tell them apart.

Cannabis plants are often smaller, shorter, and wider than hemp plants. If you’re looking for a distinction, think of it this way: Cannabis grows out while hemp grows up.

Using Hemp

If cannabis is known as the recreational plant, hemp is its industrial brother.

Records show that hemp has been a massive staple in everything from clothing to buildings for centuries. Thanks to its long, thick fibers, hemp extract is an ideal choice for making some of the following:

Rope
Paper and cardboard
Fabrics
Bed sheets
Plastic
Fuel
There are so many uses for hemp that it’s become one of the world’s leading resources!

Let’s look at paper production, for instance. It’s estimated that one acre of hemp can produce as much as two to four acres of trees. It’s literally a greener solution to manufacturing.

And while you’re free to ingest it, you’re not going to get the same experience as cannabis. While hemp does contain an amount of THC, it does not compare to the amount found in cannabis leaves.

Growing Hemp

Unlike cannabis, hemp is known to be far more forgiving in terms of production and growth. It requires less upkeep, nutrition, and maintenance.

Believe it or not, hemp extract is even healthy. Hemp seeds are high in protein as well as omegas 2 and 3, so sprinkle some on your salad next time you need more protein.

Cannabis vs Hemp: A Final Note
One final note: Both are technically classified as a drug. So, before you go about setting up your hemp crop, check with your state’s laws and regulations.

Each plant has its own distinct advantages. Cannabis, on one hand, is great for medical and recreational uses. In contrast, hemp is an industrial giant, playing a part in many products we love today.

Some might think of cannabis vs. hemp as a competition. However, the reality is that both are great complements to each other.

7 Plants that Improve the Air Quality of Your Home

 

Dark gray smoke clouds emitted from tall buildings, surrounded by a never-ending stream of cars and trucks.

That’s the image that the average person will be cyclical about when asked to describe air pollution.

Although this air pollution picture is true and threatening, many people do not realize that it does not accurately describe the worst air quality you may experience every day.

So where is the worst air quality?

Maybe in your own living room.

Right. Your own simple living quarters can be contaminated with stagnant and poorly ventilated air. Trapped without a place to go, this air creates havoc on your home and your health with invisible clouds of toxicity.

In fact, according to the EPA, indoor air pollution levels are generally 2 to 5 times greater than outdoor pollution levels. Unsuspecting perpetrators such as furniture, candles, air fresheners, household cleaners containing chemicals, and even all printers combine to make your home a pollution playground.

The sad news: is there any way to fix it?

Yes! This is Mother Nature to save her.

Apparently, there are several types of plants that can act as natural air filters for your home!

How?

When plants absorb carbon dioxide, they also give us the main solid by taking some other nasty particles out of the air at the same time. Small microbes present in certain plant soils also work to clear the air, according to NASA.

Not to mention the plants also make some nice home decor.

Let’s look at the top seven plants that produce the best natural air filter.

1. Boston Fern
Boston ferns reign supreme when dealing with formaldehyde, a by-product of cleaners and chemical paints, among others.

And it’s also a beautiful killer job in handling benzene and xylene, the pollutants that are in the car’s crawling exhaust inside the house from the attached garage.

The plants are a little high maintenance, but caring for them can certainly be done.

They like moisture and prefer watering on ordinary food. This can be daily, depending on the moisture and moisture levels in your home.

Boston fern grows with high humidity, indirect light, and a good soak a month.

2. Spider Plants
If you are just beginning to test your green thumbs, spider plants are a great place to start. Honestly, you should try to kill this plant.

Spider plants do a great job in combating some of the most common domestic air pollutants such as benzene, formaldehyde, carbon monoxide and xylene, solvents used in the printing, rubber and leather industries.

These plants are also pet friendly and almost easy to grow back because they stay alive. All you need to do is cut one of the “spiders” and put it in a new pot.

Spider plants like cool to warm temperatures, indirect sunlight, and dry soil.

3. Aloe Vera
Aloe vera is one plant that has so many superpowers that practically deserves its own post.

This easy-to-grow relief helps your home say goodbye to formaldehyde and benzene.

It can do more than just clean the air.

Aloe vera can also help heal wounds and burns, soothes skin irritation, reduces constipation, moisturizes hair and scalp, aids digestion, and boosts the immune system. All you have to do is open one of the leaves and utilize the gel inside.

In fact, people have used the magical power of aloe vera for thousands of years. The Egyptians even refer to it as “the plant of immortality.”

This hardworking factory loves the sun and makes perfect pieces of decoration on the coffee table or kitchen window.

4. Peace Lily
Do not be confused with his name. This plant is something that is not peaceful when it comes to eliminating harmful air pollutants.

Peaceful daffodils are able to eliminate the three most volatile organic compounds (VOCs) – formaldehyde, benzene, and trichloroethylene, and also do considerable work against the toluene and xylene, compounds found in many household products.

Another relatively low-maintenance plant, peaceful lilies just need a little shade and weekly watering to flourish. Moreover, this plant gives you a friendly warning when it needs watering by sagging its lids.

Realize, however, that leaves can be toxic to pets and children.

5. Chrysanthemum
Want to give your home a splash of color?

Enter the chrysanthemum. Plant

A Wild Walker Winter Come True Dream!

A Wild Walker Winter Come True Dream!

Winter sports fanatics can quickly become exhausted with the normal activities on offer. For those who crave a call that is really exciting and close to nature, leave skiing in this winter chalet. Walking on the ice and the thrill of every crunch under your feet on the glacier should be the next winter adventure. Glued to the screen at the end of your seat, you have watched a documentary about people climbing the ice, so now is the time to bring the sensation to yourself: try climbing the glacier for a unique experience that has additional benefits. takes place amid some of nature’s most beautiful natural sites. A Wild Walker Winter Come True Dream!
Franz Josef Glacier, New Zealand

The world-famous glacier is only accessible by helicopter, so all the ducks lined up to visit here to be one of the most amazing trips to mark your bucket travel list. Thisglacier continues to move, so the surging streams and floods and falling ice and rock slides are not uncommon. Be sure to check accessibility before you make your way there. But once you’re out there on the ice surrounded by a network of ice niches, blue ice and ice caves, you’ll be burdened by your own sincere feelings in the face of this big and powerful glacier. A Wild Walker Winter Come True Dream!

Chadar Trek, Ladakh, India

This lifelong Indian adventure is a challenge for those who like their difficult treks. The 100km-long 9-12 day journey has a ‘tough’ rating and not for a weak person. You will walk on the frozen Zanskar River, and may even be able to see the icy cold water pouring beneath the ice-frosted layer like the glass where you stand. This is truly an unending adventure: you will be camping in caves along the way and carrying all your own gear. It really is a baptism of fire (or ice!).

Maligne Canyon Icewalk, Canada

If you’d rather have more ice decomposing than plunging into Chadar Trek, then this two hour icewalk complies with the doctor’s orders. High-quality equipment including necessary boots and ice is offered on-site, so you are free to explore frozen waterfalls, towering ice pillars and underground caves in Maligne Canyon Icewalk safely.

Glacier gray, china

Chilean patagonia is bound to make this list, and Gray Glacier is often regarded as the eighth wonder of the world. The glacier itself and surrounding area is very beautiful. There are a number of hiking routes with varying degrees of difficulty leading to the glacier, with some very challenging treks offered for the toughest explorer out there! Strong winds, freezing temperatures and terrain that try to beat you before you even make it to the ice run, but still survive. The mesmerizingly beautiful landscape at the end is more than worth it. A Wild Walker Winter Come True Dream!

Insurance against Use and Tears …

If you have your sights on ice hiking at this destination or elsewhere, you will need winter travel insurance. While the most common policies can be expensive and limiting, there are renowned winter holiday insurance providers such as Let’s Go Insure that offer affordable rates for ice trekking and related activities. With the right insurance rates, even the most famous powdered dog and sensual seeker hunter can go through their own winter wonderland scenario with peace of mind. A Wild Walker Winter Come True Dream!

Ethan Bailey is an experienced adventure traveler and insurance expert with Let’s Go Insure team. Ethan’s spirit is to inspire his clients to go further, deeper and higher on their journey and his expertise in providing ideal insurance allows them to do just that. If you are looking for the best winter sports insurance Let’s Go works with the most experienced underwriters, intermediaries and insurers to offer competitive insurance without sacrificing protection.